Washington Chua
Advertising / BFA
LIVE WIRE ONE: ELECTRIC ESCAPE
TV Commercial
Breathing a new life into an untapped market, introducing LiveWire’s electric motorcycle. Showcasing a rider's journey that the product can go places and long distances by Escaping with LiveWire. Envisioned this campaign with a different tone & vision from its parent company, Harley Davidson. Where you can escape from gasoline, exhaust, loud & boredom. A concept called Electric Escape.